Sometimes it’s those in-between times that mean the most and our new TV ad shows just that.
The story is of Dad who is working from home, going from one video call to another, when his daughter Lily asks him to join her for a very important tea party. We are then transported to Lily’s fort where Lily is joined by some of her favourite toys and a delicious spread of Jacob’s Mallows, Elite, Club and Cream Crackers.
It’s one small moment in Dad’s day but for Lily it means the world.
Watch our new ad below for your introduction to Dad, Lily, Rex the dinosaur, Ivy the doll and Maria the robot.